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Google Love

19th May 2010 by Liam McGee

We have spoken many times to many people about the overlap between sites that are great for accessibility and great for Google. To prove just how close the disciplines can be, I have co-written a business book with our long-time Google-obsessive colleague, Steve Johnston (when not accessifying websites, Paul and I have plied our services as Google consultants via Steve’s team at Search:Johnston for some years now). 50 ways to make Google Love your website (or, as we have taken to calling it in the office, Google Love) is our attempt to explain a complicated yet beautiful thing through some easy to grasp fundamental principles, together with a detailed (yet readable) look at how Google works. This is for ordinary website owners and business people, not techies (though I would hope that the more technical will get plenty out of the book as well), and came about from our frustration with the oversimplified approach favoured by most other books on the subject, and the myths cheerfully recycled by too many in our industry.

So if you fancy an enjoyable, often light hearted, yet always intellectually rigorous voyage around the finer points of Google Love, then you could do worse than buy a copy.

As always, come and tell us what you thought (or leave a review on Amazon, of course).

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